1. Focus your advertising on your confirmed customers. These are the purchasers who’ve demonstrated already that they value what you do and the merchandise you sell. (What else are you able to provide them?) These are prospects who’ve shared their e mail addresses with you. This is your Checklist, and it is one of the crucial invaluable belongings you could have. Advertising to these clients is much inexpensive (and more productive) than advertising and marketing more broadly using costly conventional media, like newspapers and magazines.
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